TOGS Swimwear started selling its swimwear brand in Australia in 2000.
The brand originally started out as TOG which was an acronym for a fashion business Touch of Genius importing, created by Suzie Gennari.
In 1970 Suzie was voted Miss International New Zealand and went on to become runner up Miss International that year.
Her modeling career involved being the Face of Max Factor Japan in 1970-71 and the house model for the Vinka Lucas fashion label in Auckland, New Zealand.
Suzie moved to Sydney in 1974 and lived there until relocating the TOGS Swimwear business to the Gold Coast in 2010. During her time in Sydney she raised her family of four children while being the Head Buyer for From Paris with Love, 26 stores.
TOGS Swimwear started selling to a small client base in Australia, then the business from 2008 grew strongly across Australia and by 2010 expanding in to New Zealand and then the next evolution on to USA In 2012.
For the last five years TOGS Swimwear has been well received in the USA, selling in some of the finest specialty stores in the USA. In 2017 TOGS was introduce to the Canadian market.
TOGS Swimwear new collection for 2018 features all the classic flattering cuts and styles the brand is renowned for, these are complemented with some all new on trend colors and prints and textured fabrics.